Lighting Poor India
Stanford GSB reports about Ignite Innovations, which is currently working to produce samples of the Ignite Light, an affordable, solar-powered LED lamp designed to replace the dim and smoky glow of kerosene lamps in rural India.
Ignite Innovations is an experimental class at Stanford University has given birth to a unique startup that promises to bring safe, affordable light to millions of people in the developing world who live without electricity. However, Ignite Innovations is not a charity—it is a for-profit business. “Thinking of the poor as customers instead of the recipients of charity is a breakthrough,” said Ignite president Matt Scott, a Fulbright Scholar who received his MBA from the Stanford Graduate School of Business in 2003. “Business is slowly awakening to a whole new market opportunity serving the 4 billion people who live on less than $1,500 per year.”
Read more about how the search was conducted and what were the parameters that were taken into account. All of it makes interesting reading.
Recent Comments